Paula Lawson, a dedicated member of the Clark Dietz marketing team, has successfully passed the Certified Professional Services Marketer (CPSM) exam. The attainment of this prestigious designation not only marks a significant personal milestone for Paula but is also a proud moment for the entire firm.
The CPSM designation, offered by the Society for Marketing Professional Services (SMPS), is a testament to the highest standards of excellence in marketing and business development in the A/E/C (Architecture, Engineering, and Construction) industry. It showcases an individual’s proficiency in key areas such as marketing planning, proposal development, and market research, all of which are vital components for the success of engineering firms.
Paula Lawson’s achievement highlights her dedication and commitment to her profession and the engineering industry. Her journey towards becoming a CPSM was a remarkable one.
In Paula’s words, “This has been a career goal of mine since I joined SMPS back in 2015. Clark Dietz provided the ability to have a balanced work/home life that allowed me to study for the exam. I am very honored to be a part of the Clark Dietz family!”
Paula’s success is not just a personal win but a testament to the supportive and growth-oriented culture at Clark Dietz. Her ability to balance her professional responsibilities with her CPSM exam preparation is indicative of the firm’s commitment to fostering professional development and providing our team members with opportunities to grow.
The CPSM designation is highly respected in the engineering industry because it signifies a professional’s ability to effectively market and promote an engineering firm’s services. It demonstrates a commitment to staying at the forefront of marketing trends and strategies, ensuring that the firm remains competitive in a rapidly evolving industry.
The entire Clark Dietz family congratulates Paula Lawson on this outstanding achievement and looks forward to her continued contributions to the firm’s success.
